Unicorn Genome Playbook

A step-by-step tutorial for building companies with a market valuation of more than $1 bn
There are more than 7 million active startups
in the world. And only 1,369 companies are valued above $1 billion, 69 companies are above $10 billion, and 4 are above $100 billion
What allows entrepreneurs to build large-caliber companies, and teams to find winning business models, scale up and grow exponentially?
All unicorns share a number of common features, similarities and individual characteristics that distinguish them from ordinary technology startups
This program offers the opportunity to build a blueprint for a future unicorn company from promising product idea to exit
The program's methodology is grounded in a comprehensive analysis of over 1,300 unicorns, which revealed over 300 key drivers and parameters of company valuation growth
The result of the program: a built roadmap and a step-by-step plan for the development of a billion-dollar company

How to Create

a Unicorn?

Unicorn Genome

Unicorn Genome

Unicorn Genome

Program Curicculum
[16]
[18]
Working weeks
Thematic modules
Unicorn
roadmaps
New product ideas
[03]
[03]
Who is This Program for
Enterpreneurs looking to deversify
Accelerator and venture studio teams
Corporations launching new products
Business owners and top executives
Venture capitalists and business angels
Startups looking for growth opportunities
Business trackers and startup mentors
Product and project managers
Engineers and developers with new ideas
[009]
[008]
[007]
[006]
[005]
How to prepare an unicorn investment funnel
The landscape of multi-billion dollar markets
The directions of upcoming breakthroughs
Up-to-date marketing patterns
Ahead-of-the-curve product vision
How to resctructure mindset and thinking
The stack of technologies necessary for business
The skills to manage progressive R&D
[004]
[003]
[002]
The Program Covers
How to build a unicorn company canvas
[001]
The Program Covers
How to build a unicorn
[001]
company canvas
How to prepare an
[002]
unicorn investment funnel
The landscape of multi-
[003]
billion dollar markets
[005]
Up-to-date marketing
patterns
The directions of
[004]
upcoming breakthroughs
[006]
Ahead-of-the-curve
product vision
[007]
How to resctructure
mindset and thinking
[008]
The stack of technologies
necessary for business
[009]
The skills to manage
progressive R&D
Take full
program
Evgeny Kuznetsov
Futurist, CEO at DeepTech venture fund Orbita Capital Partners
Vladimir Korovkin
Professor of Digitalization at Skolkovo Business School, co-author of the book "From Rhino to Unicorn"
Leo Dovbenko
Serial FoodTech entrepreneur, venture investor
Vitaly Halenchyk
CEO at Impossible Things, Founder and methodologist at Unicorn Academy

Program Instructors

Unicorn

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